Grk rss 1.0 http://www.diomedea.mi.it/rss/rss_en.xml en info@grafikando.com ©2008 Grafikando Fri, 30 Jul 2010 17:25:33 GMT Fri, 30 Jul 2010 17:25:33 GMT http://www.diomedea.mi.it/cms_library/testate/logo_cms_180.gif http://www.diomedea.mi.it/ rss - Diomedea http://www.diomedea.mi.it/en/press_room/micam_shoevent_settembre_2010 Tue, 20 Jul 2010 10:48:59 GMT The international show with the mid-high and high end of the footwear fashion collections, organised by ANCI, the Italian Footwear Manufacturers’ Association - September 19 to 22, 2010 http://www.diomedea.mi.it/en/press_room/abical_ados_a_micam_shoevent1 Tue, 20 Jul 2010 10:49:19 GMT Abicalçados, the Brazilian Association of producers in the footwear sector presents, with the project Brazilian Footwear, the Brazilian design for footwear at MICAM ShoEvent, from September 19 to 22, 2010, with the collections for Spring/Summer 2011 http://www.diomedea.mi.it/en/press_room/coloquio_de_moda Fri, 30 Jul 2010 17:25:33 GMT Enrico Cietta will take part to the sixth edition of Coloquio de moda that will take place in San Paolo from the 12th to the 16th september 2010. He will attend the meeting about fashion, marketing and management. www.coloquiodemoda.com.br http://www.diomedea.mi.it/en/press_room/le_calzature_a_doppia_velocit Fri, 18 Jun 2010 18:43:07 GMT FOOTWEAR GOES AT DOUBLE THE SPEED. THE FOOTWEAR SECTOR AND QUICK PRODUCERS The research by Area Studi Diomedea for Expo Riva Schuh highlights a trend that has grown over the past few years in the footwear sector. Collections are no longer presented and delivered to match the normal timescales of two seasons (Spring/Summer and Autumn/Winter) and an increasing amount of production takes place "out of season". The new fast collections are suited to the last purchases of the season or, on the contrary, collections presented well in advance to give large scale distribution a greater number of months’ programming. The result? Companies are doing more and more of their planning and production in a continual cycle, with recurrent overlapping of summer and winter collections. Through quantity questionnaires and quality interviews, this research involved around 200 Italian and foreign manufacturers, exhibitors at the trade fair in Riva del Garda, and more than 800 visitors (plus all the information from those accredited online, with over 7,000 answers) including retailers, small chains, large chains and large scale distribution. The gradual shift towards delayed timescales for presentation of part of the collection is confirmed by both exhibitors and visitors at the event. Of the approximately 200 “quick producer” exhibitors, 80% believe that the trend for delayed purchases is growing. The same kind of result is obtained with a large sample of visitors: 77% believe that over the last 5 years this purchase method has increased, but 88% think that there will be growth over the next 5 years. It means this is just the start of this phenomenon in footwear and is by no means its peak, on the contrary it is a trend that will continue over the coming years. The quick production, which in any case calls for additional creative and production effort, is however also a way to optimise costs and spread risk over the different collections within a single sales season. http://www.diomedea.mi.it/en/press_room/ufficio_fabbrica_creativa_the1 Mon, 17 May 2010 12:17:54 GMT The modern economy depends increasingly on knowledge workers - that is, those who create, distribute or apply knowledge. New workers, who introduce a new way of working. The physical locus of this new mode of immaterial production is the office, the space where approximately 40% of the work force spends its time, even 50-60% according to some sources. Three studies, presented on the occasion of "Ufficio Fabbrica Creativa. The Italian Way!", focus on the theme of the office: the ISPO study for Cosmit interviewed 500 workers about their opinions on work space; the Diomedea study for Assufficio investigated the relationship between investment in work space and productivity in a sample group of companies; the DEGW study analyzed the trends in office space design at the international level and offers several key factors that will influence office design of the future. Despite its growing importance, it seems that the office has not yet acquired the ‘dignity’ of a place of production such as is ascribed to the factory. Designing a factory is invariably the result of a lengthy process, carefully planned and attentive to all aspects of production, logistics and communication. It is understood that a flawed, non-functional design will entail greater costs and lower competitiveness. Yet when designing office space, companies do not dedicate that same degree of care: it’s almost as though they pay more attention to machines than to people. Today, the office is the main site of economic production, but it must come to terms with the idea that what can be done in an office can be done anywhere. Thus, when a company builds its own office, it often does so casually, without really considering the impact that certain decisions will have on the company. Attention to how an office is designed is therefore not only an esthetic issue, but an important aspect of company strategy. When designing office space, the well-being of the worker should be just as important as productive efficiency, yet despite the fact that multiple studies confirm the centrality of office space, the design and installation of these spaces are often the result of ‘casual’ choices. What emerges as central is the idea that the office is not just a place where people gather to produce. It is a space where values, meanings, visions are exchanged. A job offers not only the opportunity for income but also the chance for self-realization, the affirmation of one’s abilities. If a job does not enrich one culturally and emotionally, it is difficult to be innovators. The relationship with space is therefore complex: it is not just a space where one finds technology and services unavailable elsewhere, it is more a symbolic place than a physical one, it is the place where the company identifies itself and the worker identifies company values. The three surveys thus converged on one point: the office, though its role is changing, will continue to be central to company strategies and central for the worker. One might wonder, rather, whether there is an Italian way of perceiving the office, whether Italian design and Italian-made furnishings may also express a vision of their own in the office world. In this view, the office is transformed into a ‘piazza’, a town square where people meet and communicate and learn. The challenge is therefore this: reconcile the respective individualities of knowledge workers within an organization that functions effectively by recuperating the idea with which economists have described the functioning of industrial districts, which is competitive collaboration that does not distinguish between work relationships and private ones, but that is able to utilize the potential of both